FrameworkPricing
Pricing in rupees, not dollars
Copying a US price card is the most common avoidable mistake in Indian SaaS. A first-principles guide to willingness-to-pay for the India market.
Loading…
The operator’s decision desk for early-stage India.
Sneha writes about pricing, packaging, and willingness-to-pay for the India market — the difference between a price card and a strategy.
Beat — Building
Copying a US price card is the most common avoidable mistake in Indian SaaS. A first-principles guide to willingness-to-pay for the India market.